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aised expectations of the league:1) A new level of broadcastingThrough last season, the NWSL’s TV deals were an exercise in minimalism. af1 07 The biggest challenge is often getting buy-in from all the different disciplines, but we seem to have that here in bucketloads. af1 07 ”The task for Bunce will be to mobilise that fervour and try and turn it into world-class performances. af1 07 And the Lifetime deal isn’t some time-buy on whatever channel the league could find – it’s a game-ch. af1 07